Original Air Date: July 13, 2021

Webinar Summary

Social media has come of age – LinkedIn is 18 years old and Facebook is 17! Your social media strategy may benefit from changes or be modifications to keep up with the expectations of clients, prospects, and followers. This session will focus on how to use social media to build your brand and elevate your marketing, client relations, and communications.

You’ll find out what people want to hear and how can you provide it without adding a ton of new work to your already busy schedule. Learn the latest in social media marketing, as well as best practices and top tips to differentiate yourself from the competition.

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Audience

This webinar is designed for Chubb appointed Agents and Brokers

Faculty

Kelly McDonald is a marketing and advertising specialist and considered one of the nation’s top experts in consumer trends, generational differences and leveraging the customer experience. She is the founder of McDonald Marketing, which has twice been named one of the “Top Ad Agencies in the U.S.” by Advertising Age magazine and ranked as one of the fastest-growing independently-owned companies in the U.S. by Inc. Magazine.

Duration

45 Minutes

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