Original Air Date: Mar. 8, 2016

Webinar Summary

Ed Wallace, author of the critically acclaimed book, Business Relationships that Last, shares the key relational concepts that go into every great relationship and introduces the Relational Ladder, 5 Steps that help you transform contacts into high performing relationships. Check out Part 2 of this two part series here.


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Participants will learn:

  • About Max the taxi driver’s competitor proof approach
  • How to apply:
    • Essential Qualities of Credibility, Integrity, and Authenticity
    • The Principle of Worthy Intent
    • Relational GPS, the shorthand for every business relationship
  • About the Relational Ladder and how to create action plans for your most important client, prospect, and center of influence relationships
  • How to take one concept and immediately turn it into action


Ed Wallace, President – The Relational Capital Group

Ed is President and Chief Relationship Officer of The Relational Capital Group. He consults with and speaks for corporations and associations across the globe with a client list that is a Who’s Who of Fortune 500 companies. Ed has been presenting to Chubb members for 7 years. He is the author of Fares to Friends, Creating Relational Capital, Business Relationships That Last, and his most recent The Relationship Engine. In addition, Ed is currently on the Executive Education faculty of Drexel’s LeBow College of Business and Villanova University’s Human Resources Master’s program.


Approximately one hour

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