University Club of Portland

Summary Now, more than ever, brand experience and loyalty is defined by Customer Service. Customers are thirsting for relationship driven companies – those companies that realize customers, not product, are the most important priority. This business philosophy, based on Mitchell Stores’ 60 years of success, and Jack Mitchell’s best-selling book, Hug Your Customers, is foundational to impressing and highly satisfying each customer. This workshop shows how any businesses can adapt the philosophy to attract and...