Original Air Date: Sept. 12, 2019
Webinar Summary
The days of “sales” being assigned to just one individual or team are GONE – in today’s market, literally every member of your team may come into contact with a client or prospect. And every one of those moments is a selling opportunity… making EVERY job a sales job! Dr. Cindy McGovern will show you how to take the “ick” out of selling and empower you and your team with a new and energized sales mentality. Everyone is capable of playing a part in elevating the customer experience – Dr. Cindy will provide simple and actionable steps to establish a culture of sales within your organization, and get even your most reluctant team members on board. Successful organizations know that EVERY job is a sales job, and you will come away with new tools and ideas to raise your team’s performance to new heights!
Known far and wide as “Dr.Cindy” the First Lady of Sales, Dr. Cindy McGovern is the CEO of Orange Leaf Consulting and the author of Every Job Is a Sales Job: How to Use The Art of Selling to Win at Work, scheduled for release by McGraw-Hill in September 2019. She speaks and consults internationally on sales, interpersonal communication, and leadership. Dr. Cindy holds a doctorate in organizational communication and has helped hundreds of companies and individuals create dramatic and sustainable growth. Dr. Cindy regularly coaches both professional sales employees and those whose jobs are not sales-related in an effort to help them both take advantage of opportunities to bring more business to their companies. For more information: