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[Invite Only] Western Canada Chubb Broker Academy: Selling Value in a Transitioning Market

February 10 - February 11

Terminal City Club – Vancouver, BC

Selling in a Transitioning Market is a dynamic, interactive program designed specifically for Canadian commercial producers who are looking to elevate their client conversations and drive growth in today’s evolving insurance landscape. Through expert-led sessions, real-world case studies, and collaborative workshops, participants will gain actionable insights into current claims trends, master the art of selling value over price in a soft market, and uncover new opportunities for upselling and cross-selling specialty lines such as Cyber, Private Not-for-Profit, and EPL. With a focus on Chubb’s unique differentiators and hands-on engagement with underwriters, attendees will leave equipped with practical strategies and tailored sales plans to win and retain top accounts—empowering them to deliver exceptional value to clients and stand out as expert craftsmen in the industry.

Please RSVP by Monday, January 12, 2026

Program Objectives

By the end of this session, participants will be able to:

  • Understand current claims trends in Canada and their impact on client conversations.
  • Differentiate between value and price in a softening market and articulate a unique value proposition.
  • Identify and execute upsell and cross-sell opportunities in key specialty lines (Cyber, Recall, EPL, Private Not-for-Profit, and Multinational).
  • Leverage Chubb’s differentiators and resources (SLM, Business Income Consultation Tool, Worldview, Risk Mitigation Tools) to win and retain business.
  • Engage effectively with underwriters to drive client-focused solutions.
  • Apply learnings to real prospects by identifying portfolio opportunities and preparing actionable sales strategies.

Location & Lodging

This program includes overnight hotel accommodations for the nights of February 9 and 10, 2026. In order to guarantee hotel availability participants must register for the program by January 12, 2026. Hotel accommodation is not guaranteed for participants who register after the cut off date. Participants are responsible for their own travel expenses and for making their own travel arrangements to and from the program.

Program Location
Terminal City Club
837 West Hastings St.
Vancouver, BC V6C 1B6

Hotel Information
Auberge Vancouver Hotel
837 W. Hastings Street,
Vancouver, BC
V6C 1B6

Duration

Tuesday, February 10
8:30 am – 4:30 pm PST | In-person Program
6:00 pm – 9:00 pm PST | Networking Dinner

Wednesday, February 11
8:00 am – 7:00 pm PST | Networking Ski Day (Whistler, BC)

Transportation will be provided to and from Whistler from downtown Vancouver. We plan to arrive back in downtown Vancouver at 7pm PST.

Tuition

Tuition and hotel accommodation will be covered by Chubb. You are responsible for travel expenses.

Attire

Business casual for classroom sessions. Dress in warm, waterproof layers with gloves, a hat or helmet, and goggles for a comfortable ski day.

Chubb Contact

Emma Di Francesco
Chubb Canada, Executive Marketing Assistant (Western Region)
edifrancesco@chubb.com

Kathleen Wooldridge
Chubb Agency Education Manager
koverlin@chubb.com
615-975-0429

Cancellation Policy

A minimum 14 day notice is required. Please send cancellation requests to agency_education@chubb.com. Include “Program Cancellation Request” in the subject line, and your original registration information in the message body along with the reason for the cancellation.

Registration

To register for the program, complete the form below.

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Western Canada Chubb Broker Academy: Selling Value in a Transitioning Market 2026 0210 - 0211

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